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POC

More about brand

The Swedish brand has enter the market in 2005 with one purpose to protect. They are designing their products to ensure lower death rate and mitigate outcomes of accidents that happen while doing sports.

The primary focus of POC is the protection of head, spine and the back of skiers, snowboarders and cyclists. Amongst helmets and spine guards POC also brings great and stylish ski glasses and other accessories.

POC brought a fresh breeze onto the market by bringing along new, patented technologies to protect the skull. In-mold technology that made sure that helmets can be lighter thanks to a completely new structure, SPIN that eliminates the rotational forces of an impact, Clarity brings w hole new level of optical solutions in ski goggles. WATTS LAB is the one that enabled POC to push boundaries even further to protect while preserving aerodynamical shape and many other.

That is what POC is all about: Protection.

Affiliates

Ester Ledecká

Leki, POC, Kastle

Kryštof Krýzl

Leki, POC

Vlastislav Čiháček

Maloja, Lezyne, POC, Bikeworkx

ATT Investments Pro Cycling Team

Maloja, POC

Richard Gasperotti

Lezyne, POC, Bikeworkx, Mico

LATEST NEWS

POC Elicit glasses for a luxury view

POC Elicit glasses for a luxury view

24. listopad 2022 / Ski/Outdoor
We have a review of the Elicit glasses from POC. Read the full review at: https://www.ivelo.cz READ MORE
Skier Fabián Štoček at the Ironman

Skier Fabián Štoček at the Ironman

12. říjen 2022 / Run/Indoor
One of the Czech athletes who regularly takes part in Ski Classics long-distance cross-country races - Fabián Štoček -... READ MORE
Filip Adel takes 28th place at the World Marathon Championships in Haderslev, Denmark

Filip Adel takes 28th place at the World Marathon Championships in Haderslev, Denmark

21. září 2022 / Ski/Outdoor
The World Marathon Championships were hosted this year in the Nordic town of Haderslev. New Zealander Samuel Gaze will... READ MORE
Jan Jobánek narrowly second on Gravel Blinduru

Jan Jobánek narrowly second on Gravel Blinduru

8. září 2022 / Ski/Outdoor
For the fifth time last weekend, gravel fans gathered at the Gravel Blinduro in Staré Město pod Landštejnem. Tomáš... READ MORE
ATT Investments leads the ŠKODA CUP 2022 standings in all categories after Hrabyni

ATT Investments leads the ŠKODA CUP 2022 standings in all categories after Hrabyni

5. září 2022 / Ski/Outdoor
The penultimate round of the ŠKODA CUP 2022 road cycling series took place today in Hrabyně near Ostrava. ATT... READ MORE
Filip Adel consolidated his lead in the Czech Cup with victory in Karlovy Vary

Filip Adel consolidated his lead in the Czech Cup with victory in Karlovy Vary

24. srpen 2022 / Ski/Outdoor
The sixth stop of the Czech MTB Marathon Cup was Karlovy Vary for the first time this year. Filip... READ MORE
Filip Adel finished second at the Czech Gravel Championship for the first time

Filip Adel finished second at the Czech Gravel Championship for the first time

17. srpen 2022 / Ski/Outdoor
The first ever Czech gravel championship took place in Hlinsko. The title was won by Marek Rauchfus (Česká spořitelna... READ MORE
Victus now in LEVELSPORTKONCEPT's portfolio

Victus now in LEVELSPORTKONCEPT's portfolio

2. srpen 2022 / Bike
Finding the right sports nutrition should be easy now. Many athletes never reach peak performance because they don't have the... READ MORE
The best result of ATT Investments at the Czech and Slovak Championship is the 3rd place of Matúš Štoček

The best result of ATT Investments at the Czech and Slovak Championship is the 3rd place of Matúš Štoček

27. červen 2022 / Ski/Outdoor
Last week ATT Investments cyclists took part in the Czech and Slovak Road Cycling Championships and Mika Heming in... READ MORE
Two Superior team representatives in the top ten

Two Superior team representatives in the top ten

10. květen 2022 / Ski/Outdoor
The Shela Marathon was the race where the complete Czech marathon elite gathered for the first time this year.... READ MORE
Filip Adel wins in Hradec Kralove

Filip Adel wins in Hradec Kralove

19. duben 2022 / Ski/Outdoor
Filip Adel started his home marathon season with a victory in Hradec Králové. The race in the Hradec Králové forests... READ MORE
Filip Adel entered the season with fourth place in Croatia

Filip Adel entered the season with fourth place in Croatia

5. duben 2022 / Ski/Outdoor
Filip Adel (Superior Team) has made his first two starts this year. He entered the season with a fourth... READ MORE
Czechman 2022

Czechman 2022

29. březen 2022 / Bike
Dear triathlon fans! There are only 50 starting numbers left, so don't hesitate. Come and try the best rated half... READ MORE
New B2B template

New B2B template

28. březen 2022 / Ski/Outdoor
We would like to inform you about the launch of a new template for our B2B portal. The switchover... READ MORE
The new showroom in Budapest

The new showroom in Budapest

24. březen 2022 / Ski/Outdoor
Our new showroom in Budapest is fully equipped and has been visited by the first business partners. You are welcome... READ MORE
ATT Investments cyclists win the team competition at the South Aegean Tour. And not only that!

ATT Investments cyclists win the team competition at the South Aegean Tour. And not only that!

14. březen 2022 / Ski/Outdoor
March 13. The goal of the second and final stage of the Greek stage race category 2.2 was, from... READ MORE
LEKI athletes start into the Alpine ski season

LEKI athletes start into the Alpine ski season

29. říjen 2021 / Run/Indoor
The first two ski races of the 21/22 season took place in Sölden this weekend. Right at the beginning,... READ MORE
Veloforte in the portfolio of Levelsportkoncept

Veloforte in the portfolio of Levelsportkoncept

9. duben 2021 / Ski/Outdoor
The Veloforte range includes energetic gels, bars, chews and hydration powders. READ MORE

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